DigitalCFO Asia | 26 November 2021
- Held on 24 November 2021, this webinar discusses how CFOs can leverage on predictive intelligence to excel in 2022
- The panel included industry experts from Asurion, Diageo and CCH Tagetik
- The webinar witnessed the attendance of key medium and large enterprises including Zuellig Pharma, Deloitte, Royal Dutch Shell, ADP, Indorama Ventures and many more
To address the rapidly changing business landscape created by the global Covid-19 pandemic which had significant impact on CFOs’ role and key finance processes such as budgeting, forecasting, and FP&A, CCH Tagetik partnered with DigitalCFO Asia to host the consultancy’s first ever virtual seminar.
The panel included industry experts such as Paul Lennie, CFO of Asurion for SouthEast Asia, Ratiporn Ratcharoen, Transformation Director of Diageo for APAC and Karl-Michael Mouantri, General Manager of CCH Tagetik | Wolters Kluwer for APAC, moderated by Keyur Shah, Senior Finance Director, FP&A COE, APAC at Johnson & Johnson.
Attended by medium to larger enterprises from ASEAN and Hong Kong, this webinar featured key financial transformation insights such as predictive analytics and intelligence from Industry Experts and introduced attendees to the evolving role and priorities of CFOs to remain agile and strong in the next coming years.
External factors such as remote working, deteriorating businesses, and unexpected market changes have seriously affected organisations’ current and future business goals.
CFOs and finance executives can now use predictive analytics to discover underlying patterns and connections between finance, operational, and external data, providing them with explainable forecasts and actionable insights to make faster and better data-driven decisions in an increasingly uncertain world. Predictive analytics can help financial executives discover significant business drivers, enhancing decision-making accuracy while lowering risk.
Ratiporn notes that it is important to have the right problem statement in order to narrow down and prioritise what needs to be done, instead of trying to do everything in one go which may lead to many setbacks. She states that companies should start with the process that has the biggest impact, and other processes should follow suit accordingly.
As his closing address, Paul explained that “Ensure that you align to your broader business goals at the end of the day and ensure that you aim to solve something when implementing finance transformation or predictive intelligence in your processes.”
“Start small, fail fast and you’ll learn even quicker. You’ll be surprised with the results,” he added.
To learn how you can propel your strategy with faster and better-informed decisions, visit https://www.wolterskluwer.com/en and leverage on CCH Tagetik’s Corporate Performance Management expert solution with embedded predictive intelligence.