Humanforce Accelerates Growth And Strengthens Market Leadership With Latest Acquisition

DigitalCFO Newsroom | 3 October 2022

Humanforce, a global provider of workforce management (WFM) solutions, today announced the acquisition of Ento.

 Humanforce, a Sydney-based global provider of workforce management (WFM) solutions, today announced the acquisition of Ento, a WFM solution used for rostering shift management, time & attendance, leave and onboarding. The acquisition represents a significant step in Humanforce’s growth journey and will strengthen and scale its market leadership position with frontline, roster-driven, shift-based workforces in the mid-market and enterprise segments, across a wide range of industry verticals.

Ento is used in 10,000 workplaces by more than 100,000 employees in key markets like retail, hospitality, facilities management, labour hire, child care, leisure, and more. Companies that utilise Ento WFM solutions include World Vision, Medibank, Mecca, Bambini Early Learning Centres and Monash University.

Clayton Pyne, Chief Executive Officer of Humanforce said, “The acquisition of Ento expands our scale and reach, reinforcing our commitment to the vision of making work easier and life better for deskless workers. We remain laser-focused on innovating in workforce management by bringing a modern, employee-centric solution to deskless workforces, which places the employee experience and talent at the core. Humanforce wants to play a critical role in helping businesses not only improve productivity, optimise costs and realise compliance confidence, but also help them strengthen their employee value proposition (EVP) in order to attract, engage and retain talent in an extremely tight labour market.”

The acquisition of Ento was borne from Humanforce’s second round of funding received from leading technology-focused private equity firm, AKKR in May 2022, to fuel company growth through acquisitions. Since AKKR’s incremental investment into Humanforce in May this year, the company has accelerated its growth rate further, delivering fiscal year-on-year SaaS bookings growth of 67%.

Ento founder and CEO Aulay Macaulay stated “Ento has always been focused on supporting businesses with frontline workers to maintain compliance and keep their employees engaged and productive through effective workforce management solutions. We’re excited for what the future holds for Ento as they now become part of the Humanforce community.”

Humanforce is fully committed to helping Ento customers achieve improved productivity, compliance confidence and cost control while fostering a more positive employee experience with workforce management technologies which are purpose-built for shift- and roster-driven (‘deskless’) workforces.