Contentsquare Appoints Benoit Fouilland as Chief Financial Officer

2 mins read

17 May 2023

Seasoned tech industry CFO joins global leader in Digital Experience Analytics.

Contentsquare, the global leader in Digital Experience Analytics, has made a significant announcement today with the appointment of Benoit Fouilland as its new Chief Financial Officer (CFO).

The CEO and Founder of Contentsquare, Jonathan Cherki, expressed his enthusiasm for the addition of Benoit to the executive team, highlighting his extensive leadership experience and remarkable track record in building and expanding high-performance finance organizations within the global tech sector. Cherki remarked, “I am excited to welcome Benoit as Chief Financial Officer. He is a fantastic addition to our executive team, bringing a wealth of leadership experience and an impressive track record of building and scaling high-performance finance organizations at global tech companies. I’m proud of how far we’ve come and Contentsquare is just getting started. With his vast experience and knowledge of the tech space, Benoit will play a key role in driving our future growth as we pursue our mission of empowering businesses to deliver the online experiences their customers love, seek and deserve.”

Benoit Fouilland boasts over three decades of executive leadership and finance experience, gained from his time at prominent global tech and market-leading innovation-driven companies. Prior to joining Contentsquare, he held the position of CFO at Firmenich, the largest private fragrance and taste company globally. During his tenure at Firmenich, Fouilland played an instrumental role in facilitating the company’s accelerated transformation, including preparations for an initial public offering and the execution of a groundbreaking merger with DSM to form DSM-Firmenich.

Before his role at Firmenich, Benoit served as the CFO of Criteo SA, a global advertising technology company, where he successfully orchestrated the company’s evolution from a private start-up to a publicly traded multi-billion-dollar enterprise. He also held CFO and executive finance leadership positions at SAP AG and Business Objects SA, both esteemed global tech public companies. Notably, Benoit has been a member of the Board of Directors and chairs the audit committee of VTEX, an enterprise digital commerce platform company, since May 2021.

Expressing his excitement about joining Contentsquare, Benoit Fouilland remarked, “I’m impressed by the formidable momentum gained by Contentsquare over the past few years and excited by the opportunity to shape the future of digital experience analytics. I’m thrilled to join the adventure today and looking forward to helping the company scale and maximize its potential into the future.” Fouilland holds an MBA from INSEAD, as well as master’s degrees from Université Paris Dauphine and Paris ESLSCA Business School.

In April 2023, Contentsquare received widespread recognition for its exceptional performance, as it emerged as the leading provider in 11 categories, including Digital Analytics, Customer Journey Analytics, and Customer Journey Mapping, in G2’s Spring 2023 Best Software Rankings.