The Game-Changing Collaboration That’s Set To Reshape the Cross-Border E-Commerce Landscape

2 mins read

9 June 2023

Discover how this strategic collaboration will revolutionize cross-border e-commerce finance and empower businesses to scale and thrive in a trillion-dollar market.

In a move set to revolutionize the landscape of cross-border e-commerce finance, Dowsure, a leading software-as-a-service (SaaS) provider, and Choco Up, a growth solutions platform, have joined forces to empower Asia’s fastest growing direct-to-consumer brands. This partnership aims to provide innovative funding solutions and supercharge the expansion of e-commerce businesses within the rapidly growing market.

Dowsure, renowned for its strategic partnerships with industry giants including Amazon, Meta, eBay, and Shopee, possesses an extensive e-commerce ecosystem in China. Meanwhile, Choco Up specializes in offering revenue-based financing (RBF) to e-commerce brands, ensuring flexible and founder-friendly access to capital. Together, Dowsure and Choco Up will enable brands and resellers to flourish within the thriving e-commerce network.

As the cross-border e-commerce market is projected to skyrocket to an astounding $7.9 trillion by 2030, e-commerce sellers are in desperate need of fast and sustainable growth. However, delayed payment settlements of up to 90 days from platforms such as Meta and Amazon severely hinder their cash flow, limiting their ability to reinvest in their businesses, scale marketing efforts, and expand into new markets.

Recognizing this challenge, Dowsure has developed a robust network of over 10 financial institutions, facilitating access to loans for SME advertisers through partnerships with platforms like Meta. Dowsure’s XFCloud platform empowers financial institutions to assess credit granting for the cross-border e-commerce industry effectively. This breakthrough technology enables traditional banks to explore new business opportunities in the e-commerce sector.

In a further commitment to empowering e-commerce brands, Dowsure is proud to introduce Choco Up’s revenue-based financing solution. This innovative funding approach revolutionizes marketing efforts, providing an accelerated pathway for e-commerce brands to scale their operations efficiently. Choco Up has already forged partnerships with renowned companies such as Stripe and Airwallex, offering integrated payment and finance solutions across Asia, thereby accelerating business growth.

“This partnership brings together the best of Dowsure’s XFCloud and Choco Up’s revenue-based financing, offering independent site sellers financing products to finance their future,” said Ryan Liu, Head of Global Partnership at Dowsure. By combining Dowsure’s patented XF technology with Choco Up’s expertise, this collaboration aims to empower e-commerce brands and enable them to thrive internationally, fueled by growth capital that is fast, easy, and founder-friendly.

Brian Tsang, Co-founder and COO of Choco Up, expressed his excitement about the partnership, stating, “We’re thrilled to join forces with Dowsure to offer revenue-based financing and growth solutions for e-commerce brands. This collaboration enables us to support sellers seeking international expansion, providing them with fast, easy, and founder-friendly growth capital.”

As the e-commerce industry continues to flourish and evolve, Dowsure remains committed to championing the aspirations of online merchants. By offering tailored financial solutions and facilitating access to funding, Dowsure empowers e-commerce brands to achieve their goals, seize new opportunities, and solidify their position within the competitive digital landscape.

CFOs across the e-commerce sector are eagerly anticipating the impact of this strategic partnership, which promises to provide the financial tools and solutions necessary to navigate the ever-changing market dynamics and drive sustainable growth for direct-to-consumer brands throughout Asia.

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